Hi! I'm Vedad.
I design products that make complex problems feel simple.
Senior Product Designer of 6 years helping teams build intuitive, scalable digital products.
Based in Sarajevo, Bosnia and Herzegovina
The work
A few products I've helped shape, across fintech, marketplaces, internal tools, and consumer apps. Each one started as a tangled, high-friction workflow and became something clearer to use and easier to trust.
I design products by breaking down complexity into clear, usable systems.
Hi there! I'm Vedad.
A senior product designer with six years across fintech, marketplaces, internal tools, and consumer apps, most of it spent with startups.
My work spans end to end, from research and synthesis through systems, flows, and high-fidelity UI, usually alongside founders, PMs, and engineers rather than off to the side.
Leaning on research and iteration, designing within real business and technical constraints instead of around them, and caring about the parts that don't always show: edge cases, empty states, the logic underneath a flow.
I like working with design systems and clean interfaces.
How I work
Where my range actually lives: the craft I've built, the tools I work in, and the domains I've spent real time designing across.
Where I've been
From early concepts to shipped products, a mix of studio, startup, and in-house work.
